Mathew Knowles sat down with a recent morning show & said the infamous elevator incident with Solange fighting Jay Z was all apart of a jedi mind trick to get tour sales up...


Mathew says,


“I know, because we’ve done this. From experience, there’s a tour going on. So you sometimes have to ignite that tour. It’s called a Jedi mind trick. The Jedi mind trick fools you a lot.” 


Pressed further Mathew would only say, “All I know is the Jedi mind trick. Everyone’s talking about it. Ticket sales went up. Solange’s album sales went up 200%!”
Peep video of the interview here