Though he’s frequently quoted and discussed on social media, we know that Hov prefers to stay away from social media apps. Take his Twitter for example. Even though he has three million followers, he posts a handful of times a year at most -- and sometimes goes years without posting. But there’s a reason for his new Instagram account -- he has a movie to promote.
Jay-Z’s first post is a plug for the new Netflix filmThe Harder They Fall, which he co-produced. He also included a countdown clock in his Instagram stories, ticking down until when the movie will go live on Netflix today (Wednesday). As for his first (and only) follow? His wife Beyonce, of course.